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Blog

Brand Storytelling, Communications, Media Relations May 8, 2019

Case Study : The Irish Red Cross

Here at MediaHQ, we see hundreds of press releases being sent from our system on a weekly basis. Government organisations, PR agencies, charities and in-house PR teams from top organisations in Ireland use our system to get their message to the media and make the news. With World Red Cross Day taking place on the

Communications, Featured Journalist, Journalism May 7, 2019

Top 5 sports Journalists

Ireland, notorious for sports and culture is also home to some very talented sports journalists. Famous for our vicious yet tactile GAA and our hunger for rugby it seems quite unnecessary to let these journalists go unnoticed. Here at MediaHQ, we have made a list of sports journalists we found to be worthy of recognition.

Communications, Creativity, Marketing May 3, 2019

How to get animated with your PR tactics

Today celebrates World Cartoonist Day marking the 124 year since the birth of the very first cartoon by artist Richard F. Outcault. He introduced a small bald child in a yellow nightshirt to the world in an incredibly popular publication at the time, the New York World. Since then, cartoons have broadened the way stories

Communications, Media Changes, Media Tips April 25, 2019

5 steps to solving a PR crisis

In the 20th century, there was a 24-hour news cycle. If a PR crisis emerged, you had hours to develop an effective press release and a strategy to cope with media backlash. In the 21st century, there is a nanosecond news cycle. All the luxuries of distance between the time of your crisis and the

Communications, Events, How To Content April 25, 2019

How to write a press release for your next event

The main purpose of an event press release is to generate buzz and excitement  and for it to be well attended by your target audience. However, it can be tricky to make your press release shine and grab the attention of journalists in an age of information overload and the fast paced nature of social

Communications, Creativity, Media Tips April 17, 2019

How to write an EGG-cellent quote for your press release

Many journalists and PR professionals forget how effective an attention-grabbing quote can be at sparking an interest in your campaign. With the flood of press releases overwhelming journalists every week, it is crucial for yours to stand out from the crowd. However easy the theory may sound, the practice of writing a good quote can

Communications, Creativity, MediaHQ.com April 15, 2019

What we learned from Offset 2019

In 2009 Offset was launched in Dublin to fill a hole in the creative sector. Over the past 10 years it has become renowned worldwide as one of the most important design conferences annually. Designers, creators and students from the world over come together to share their processes and insights, growing and learning together. Last

Communications, Media, MediaHQ.com April 11, 2019

5 proven tips to recover from a PR disaster

PR scandals or crises: while they make great headlines in the newspaper, they can leave a company in a PR frenzy. Most PR pros do everything in their power to avoid a scandal, but that is not always possible. Many companies have come under fire in recent years such as Pepsi, Uber and most notably

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