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Blog

Communications, Content, MediaHQ.com July 9, 2019

Tell-tale signs of bad website copy

Writing good website copy is tough work. Writing about your product or services in an informative, engaging and enticing way isn’t always easy. It takes practice and knowledge. The trick to writing good copy is to have great writing skills, good knowledge of your market and a thorough understanding of what your audience is looking for

Communications, Media, MediaHQ.com July 8, 2019

The importance of honesty in PR

As children we were all taught that honesty was the best policy. But as we got older some doubt crept in. A little white lie here or there never hurt anyone, is what we tell ourselves. Maybe your friend isn’t a good a singer as she thinks she is, but do we say anything? Probably

Brand Storytelling, Communications, How To Content July 8, 2019

How to create a sweet PR strategy

Every organisation, no matter how large or small, ultimately depends on its reputation for survival and success. Hence, creating the perfect PR strategy should be essential to any business plan. When done effectively, it has the power to increase sales and profits, heighten your brand credibility and change the way customers, investors and competitors see

Brand Storytelling, Branding, Communications July 4, 2019

How to be an independent freelance PR pro

At MediaHQ, we know all about the PR industry. PR professionals need to be media savvy, creative, people people. They are responsible for raising a company’s positive media coverage, building relationships with key people and managing a company’s reputation by actively counteracting any negative publicity that could damage their name. They are in charge of

Communications, Journalism, Media July 1, 2019

How to make your press release dance to the media’s drum

Here at MediaHQ we see hundreds of press releases pass through our system each week. Some get picked up by the media in seconds and others unfortunately get forgotten about in inboxes. So what is it that makes journalists choose one press release over another? Keeping journalists happy and interested in your story is a

Communications, MediaHQ.com, PR July 1, 2019

How to stay chill in a PR crisis

Did you know that today marks the beginning of ice-cream month? To celebrate this, we’ve come up with a few tips and tricks to stay chill in a PR crisis.

Communications, Featured Journalist, LGBTQ June 28, 2019

Top LGBTQ Journalists

Ever since the Stonewall riots during the summer of 1969, June has been designated as LGBTQ Pride Month. The success and growth of the LGBTQ rights movement has led to the advent of a distinct genre of journalism. Some of the largest news organisations now have frequent LGBTQ sections and columns, and organisations solely dedicated

Communications, Featured Journalist, Journalism June 26, 2019

Top 5 Fashion and Beauty Journalists

For the shear love of all things hair, style and wisdom, June 26th is National Beautician’s Day.  It’s a day to show your appreciation to the people who make you look beautiful. A beautician can include not only your hairstylist, but your manicurist, masseuse, facialist, fashion stylist or any other person who makes you look and

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