September’s Media Movements

30.09.19

September saw a number of changes across Irish media with the announcement of the launch of a new online publication as well as high profile movements within the industry. Below you can find a sample of some of the Irish media movements that have taken place throughout the month: The Currency has launched its online […]

Are Your Media Lists Out Of Date, Bouncing, And Full Of Dead People? Here’s What To Do.

11.09.19

It’s a hectic Friday afternoon, you have that all-important press release to send out to journalists. You probably have a selection of media lists that you have meticulously built from scratch. If you’ve been really good over time, you may have edited them from time to time! When you heard an update two months ago […]

The Definitive Guide to Pitching Your Story to Get Maximum Coverage

26.08.19

Your pitch is the first interaction a journalist has with your story. You need to make sure it’s strong. Do you know when, where, who and how to pitch a story? Or are you struggling with becoming ‘pitch perfect’? To survive in PR and to get your story heard your pitching prowess needs to be […]

PR Tips For Communications Teams In The Education Sector

21.08.19

The world of PR and communications is constantly evolving. For those working in the higher education field this means consistently staying on top of new trends, communication methods and ways of doing things. Old methods no longer work for the new challenges being presented. Higher education communications teams need to be more reactive and engaging […]

Why Great Media Relations Can Help Grow Your Business

19.08.19

For most businesses, the importance of media relations and its counterpart public relations is often forgotten. When budgets are tight media relations is often the first thing to be bumped. It is viewed as a ‘nice to have’ rather than a ‘must-have’. This should not be the case. When executed correctly media relations is a […]

Case Study: Fota Wildlife Park

15.08.19

Here at MediaHQ, we see hundreds of press releases being sent from our system on a weekly basis. PR agencies, government organisations, charities and in-house PR teams from some of the biggest organisations in Ireland use our system to get their message to the media and make the news. This week, we took a closer […]

10 Questions to Ensure Your Media Database is Fit for Purpose

12.08.19

A media database is a directory of media contacts. This can include contact information for people working in the media industry including journalists, producers, researchers, editors and influencers. The database allows communication professionals to search through it and find people they want to contact to pitch a story to. For companies looking to purchase a […]

How to maintain good media relations

26.07.19

Here at MediaHQ we understand how important it is to hold your media relations to a good standard. Once the effort has been put into forming them it would be a shame to see them go to waste. In celebration of international friendship day which falls on July 30, we have compiled three simple tips […]

5 PR tactics that do more harm than good

26.07.19

In the world of PR, there are an unlimited amount of strategies and tactics available for professionals to use when creating PR campaigns and engaging with existing and prospective stakeholders. Successful PR campaigns aim to procure good publicity through the effective use of social media and other platforms such as print newspapers or radio and digital coverage. Despite the overwhelming variety of channels available to engage with your stakeholders and communicate your campaigns key messages, a lot of people can easily get things wrong and get attention for all the wrong reasons.

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