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Blog

Independent news and media group, Media on the Move, MediaHQ January 19, 2018

Media on the Move–This week’s movers and shakers

The media industry never stands still, and with people moving jobs, retiring, and leaving the industry it can be difficult to keep up. At MediaHQ, we have a research team dedicated to tracking media movements and updating our media newsfeed. This week we provided 85 media updates to our clients, as well as making over 100

Communications, PR, PR Tips January 16, 2018

Press Release 101: 5 words to avoid

The purpose of a press release is that we want people to read and act on the contained information. If people struggle to understand or grasp the information/concept, your press release is going to end up thrown to the side in favour of a story with a clear and concise message. Here at MediaHQ, our clients

PR, PR Spotlight, Public Relations January 4, 2018

PR Spotlight On: Elevate

As part of MediaHQ’s new PR agency “Spotlight On” series, we head to Elevate’s offices to meet Claire Feely, the Director of Client Services. Claire talks about how Elevate got started, what makes them stand out and their work with clients. The quirky office décor, Claire’s bubbly personality and a look at some of their clients really

Communications, Digital Marketing, Marketing January 2, 2018

7 ways to transform your PR in 2018

It’s a new year. The early days of January are a hopeful time to look at how your organisation can achieve better results in 2018. Here are 7 ways to transform your PR:

MediaHQ.com, PR, Storytelling December 21, 2017

Best of Ireland’s 2017 viral media

As it’s officially silly season, we’ve decided to compile some of the funniest, wackiest and downright weird things that went viral in the Irish media this year. Take a look at what we’ve compiled from 2017:

MediaHQ, PR December 19, 2017

Worst PR mistakes of 2017

2017 was a tumultuous year in many ways and it certainly had its fair share of PR nightmares. We look at seven of the worst blunders in the world of PR this year. United Airlines Dr. David Dao was dragged from his seat by Chicago Airport Police after no passengers volunteered to give up their seats

Christmas, PR, Public Relations December 11, 2017

Top 5 Christmas PR Campaigns

Each year sees the standard rising for companies creating Christmas PR campaigns. We picked out five brands that crafted theirs using originality, humour and emotion. TK Maxx White Christmas TK Maxx is really capturing their slogan of “big gifts at small prices” by giving the gift of real snow for free. A number of two-foot-long White Christmas snow globes have been

Communications, PR, PR Tips December 8, 2017

How to deal with negative press coverage

With so much emphasis now placed on social media and digital marketing, sometimes things can go askew. Someday you, your organisation or both may find themselves attacked from all sides by negative public attention. Whether it’s an ill-timed tweet or negative feedback from customers, the way you handle a negative story can make all the difference.  We’ve provided some

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