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Blog

Content, Creativity, How To Content April 18, 2019

How to be creative in your PR pursuits

All writers and journalists understand the importance of being creative, but weaving it into your PR practices can be a difficult challenge. It is not enough to simply possess a creative mind. Many of us are blessed with imagination but if not put to good use, it can become a futile trait. The fact that

Creativity, How To Content, MediaHQ.com April 16, 2019

How to bring your PR back from the dead this Easter

Are your stories failing to gain any media coverage? Do you feel like you’re just going through the motions every time you send out a pitch? Has it been a long time since you questioned the purpose of your PR efforts? These are all signs that your PR campaigns are on death’s door. With the

Grammar Happy, How To Content, Tips April 12, 2019

Grammar rules you shouldn’t be afraid to ditch

Getting to grips with grammar rules is essential for anyone who writes professionally. Whether you’re writing press releases, reports, online content or social media posts, applying grammar correctly is crucial for ensuring that your message is received clearly. That being said, there are times when rigid grammar rules can and should be ignored. Language doesn’t

Communications, Creativity, How To Content April 2, 2019

How to deal with negative press coverage

With so much emphasis now placed on social media and digital marketing, sometimes things can go askew. Someday you, your organisation or both may find themselves attacked from all sides by negative public attention. Whether it’s an ill-timed tweet or negative feedback from customers, the way you handle a negative story can make all the difference.  Here are our

Communications, Content, How To Content March 5, 2019

What you can learn from headlines that are flat as a pancake

Happy Pancake Tuesday!   From Nutella to sugar and lemon, the team here at MediaHQ have been debating their preferred pancake toppings for weeks. In theme with today’s date, we want to show you examples of headlines that are flat as a pancake and how they can be flipped to ensure you gain that all important media coverage. Below

Communications, Content, How To Content March 1, 2019

March story hooks from our News Diary

Suffering from writer’s block? Our News Diary has got you covered. Here at MediaHQ, we know just how difficult it can be to consistently come up with creative and topical story hooks for your press releases, especially when PR coverage is more competitive than ever. With that in mind, we have a useful and inspiring

Communications, Creativity, Digital News February 28, 2019

3 tactics for a killer digital PR plan

We’ve just discussed the importance of traditional media relations, but that doesn’t mean digital PR should be ignored. The best PR pros are the people who seamlessly integrate both traditional methods and digital PR to gain the most exposure for a client. When carried out correctly, digital PR is a great way of boosting brand

Communications, How To Content, Media on the Move February 26, 2019

PR back to basics: Do media relations still matter?

We’ve all seen the “Are press releases dead?” articles floating around online but it’s safe to say the era of the press release is still firmly alive. Unless it’s a breaking news story or incident that has been reported on social media, traditional media is still the preferred channel for reaching the public. Anyone can

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