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Blog

Communications, MediaHQ Features, MediaHQ.com August 17, 2018

How can MediaHQ help your SME?

PR isn’t just for global firms; all companies from start-ups to international organisations should be carrying out some sort of PR. Clearly, budgets are going to differ depending on the company. That doesn’t mean smaller firms should sit back and wait for the money to come flooding in before undertaking any sort of public relation–looking

Communications, Content, How To Content August 2, 2018

3 tactics to increase your email open rates

While most of us might spend a few hours trying to write the copy for our press releases or email marketing campaigns, do we really take the time to concentrate on the email subject line? This could be the point where a lot of people are falling flat as your subject line is the only

Media Tips, MediaHQ, PR July 26, 2018

3 reasons why PR Pros should be newsjacking

Newsjacking! Sounds like a great buzzword doesn’t it? It carries with it that sense of absolute urgency which would attract the likes of the super sales buffs and marketing fanatics. That’s because the phrase, and the whole concept itself, is based upon urgency. Newsjacking refers to the practice of using a breaking news topic to

Communications, Content, How To Content July 19, 2018

Pitching tips from Ireland’s top journalists – eBook

Sending out press releases can be a tricky business. Thinking of an eye-catching story headline, a snappy email subject line, researching the story and reaching out to people for quotes can be time-consuming. You send it out to the media in the hopes it will get picked up, and even then it’s still not guaranteed.

PR Pain Points July 3, 2018

3 bulls**t PR practices you should avoid

Public Relations isn’t a new game. The communications industry has been around for a fair amount of time and journalists are well used to the practices of PR pros.  So what does this mean? Well, it means that journalists typically have plenty of experience dealing with PR firms, press officers and communication teams and can

Media Intelligence, Media on the Move, Media Relations July 2, 2018

Digital vs Legacy: Why you need to stop using a contacts book

PR practices are ever changing. No longer do PR pros have to spend hours scanning newspapers and magazines to check on how their clients are being perceived by the press. New media monitoring services have helped to take the grunt work out of our daily schedules, freeing up more time for creativity and experimentation with

Media Tips, MediaHQ.com, PR Pain Points June 28, 2018

5 Promising PR tips to master the ‘Cold Pitch’

Scoring enough media coverage for your clients as a PR Pro can be challenging, especially when you are new to the industry. And as intimidating as it may be, cold pitching is something you’re going to need to get used to. Not to worry. We here at MediaHQ understand this better than most having seen

GDPR, Media Tips, PR Pain Points June 18, 2018

3 reasons why GDPR can boost better practice in PR

GDPR.   The four letters you’re probably sick to death of hearing by now, am I right? Since its introduction on the 25th of last month, most of us have put the new data protection law to the back of our minds. Time for a breather. Sure its all over now…right? WRONG! Even if you’ve

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