When it comes to writing a press release, many PR Pros spend very little time on the quote and just include one because they feel they have to. In reality, the quote is one of the most important parts of a story. Quotes add a human angle and give an opportunity to add personality to
The most important part of writing anything is the editing process and this includes your press releases. You can put hundreds of words down and they won’t be worth much unless you take your time to go back, look at your work and edit it completely. Press releases need more editing than most written pieces in
What do we firstly think of when we hear the word branding? Does our mind automatically provoke the notion that branding is nothing more than logos and graphic design? Or are we infused with the idea that branding is restricted to international corporations? If so we swiftly need to change that perception. A business’s logo
PR is a challenging business especially if you are part of a smaller organisation. Tiny comms teams throughout the industry go up against the odds every day to get their stories out to the wider world. Here at MediaHQ we don’t think the size of your team should limit your potential coverage so we have
Believe it or not, 2019 is almost here. Many of us have already begun planning for the new year, putting together our budgets and plans for the first few months. For PR pros it is essential you stay up to date with how the industry is changing so you know what to expect in the
Carrying out media relations is a huge part of a PR pros job. The news is never a static thing. With updates coming in constantly and journalists trying to keep track of everything to cover under time constraints and deadlines, the best thing you can do is make their lives as easy as can be.
Creativity is what will make a great PR Pro stand out from a good one. In the Communications industry, everyone is competing for media attention, but not everyone can make themselves heard. If you’re doing exactly the same as everyone else, how do you think you’re going to achieve different results from anyone else? Creativity
Do you know an Ethel or a Norman? We’re guessing not. On Monday 15 October, our sister company All Good Tales worked with Ancestry.ie on their latest piece of research on once popular first names that are now becoming extinct. Here at MediaHQ, we see 100’s of press releases sent through our software each day. These come from