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Blog

Communications, Content, Creativity July 16, 2018

How to successfully incorporate brand storytelling into your press release

Here at MediaHQ, we’ve seen 175,000 individual stories being shared through our press release platform since we first came into existence. From government departments to PR agencies and national charities, we have some of Ireland’s biggest organisations on our client book. 

Digital Marketing, MediaHQ, MediaHQ Features July 12, 2018

3 tips for optimising your PR deliverability

You’ve written it. You’ve had it proof-read. You’re now ready to send out your press release to your staggering media list. But are you confident that all of these journalists are going to even receive your email, never mind read it? Do you have enough of a connection to be sure? Press releases are useless

Communications, Digital Marketing, GDPR July 10, 2018

4 digital marketing trends every PR Pro needs to be aware of

When you first think of marketing, you might not always connect PR with it. However, in this new age of digital marketing, it appears as if the two are intrinsically linked. It is almost impossible to discuss PR and not mention digital marketing. As a PR Pro, you now have to be more aware of digital

Content, Creativity, Digital Marketing July 9, 2018

3 simple ways to repurpose your online content

Ever written a really good piece and it just didn’t get the traction you had hoped for? You spent hours researching, reaching out for quotes, creating a killer headline and image, and suddenly the piece is stuck in the archives never to see the light of day. Whether it’s a blog post, a press release

Communications, Content, Digital Marketing June 29, 2018

Trade Focus: How to pitch to Senior Times

As PR pros, we know how important it is to get our clients as much coverage as possible. However, we should also be aware that it is equally as important that our pitches are reaching the right publications. You wouldn’t send a release about new environmental legislation to a teenage fashion magazine now, would you?

Communications, Content, Digital Marketing April 3, 2018

Press Release 101: 3 words to delete

(and what words you should use instead) Here at MediaHQ, our clients have sent over 172,000 stories to local and national media across print, radio and television. Having seen that many press releases, we know a thing or two about jargon and over-used words.  You might have seen our blog post a while ago outlining 5

Communications, Digital Marketing, Digital News March 14, 2018

5 simple ways to improve your PR this year

The difference between a good organisation and a great one lies in the hands of the Gods–or as we like to call them here at MediaHQ, the PR professionals. Public Relations is about building positive relationships with the public in order to obtain and maintain a good name for yourself and for your company.  PR effects

Communications, Digital Marketing, Marketing January 2, 2018

7 ways to transform your PR in 2018

It’s a new year. The early days of January are a hopeful time to look at how your organisation can achieve better results in 2018. Here are 7 ways to transform your PR:

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