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Books, PR Tips August 8, 2017

PR Books The Professionals Can’t Live Without

American philanthropist and billionaire, Warren Buffet once said, “it takes 20 years to build a reputation and five minutes to ruin it”. In the world of public relations, your word, and your reputation are everything. So how can you make sure that you avoid those major pitfalls and avoid tarnishing your reputation? Here are the

Books, Brand Storytelling, PR March 2, 2017

5 Perfect Books for People in PR

Happy World Book Day!  The best thing about books is that there’s one out there for everyone, yes, even PR people like you!  Can’t find one? No worries, we’ve put together a list of our favourite books that are sure to help you out.  Put Your Heart Into It – Howard Schultz & Dori Jones

Books, Communications, E-book July 15, 2016

How to be Pitch Perfect – A Workbook

Pitching a story to the media is a craft – the craft of communications. But what makes a story good and what makes a story bad? This workbook will focus on this question by examining a number of ideas surrounding the pitching process. How to think of really great ideas How to time your pitch

Books, PR Tips, Writing July 7, 2016

5 things PR pros can learn from novelists

Many people enter the media and communications industry with aspirations of becoming bestselling novelists some day.

Books, Critic, Writing June 16, 2016

Bloomsday: 3 literary critics you should know

While cities and towns nationwide celebrate Bloomsday today in hounour of the late and great James Joyce, we got to thinking about those literary minds carrying on his great work. For the day that’s in it, here’s 3 literary critics that you should know: John Boland – The Irish Independent John is currenly a television

Books, Journalism, Media June 10, 2016

Check out our free e-book: How to write a great press release

We know that sending a press release can be a daunting task that raises questions like, where to start? What to say? How to say it? Question no more. We have gathered all we know about press releases and have given you a  simple, but effective, framework for writing releases. We cover the basics like

Analytics, Audience, Blogs February 11, 2016

5 of the best books for blogging

Whether you’re a beginner or a blogging pro, sometimes we all need a push in the right direction. Lucky for you, here at we have sifted through lots of blogging books, to find 5 of the best, that will meet all your blogging needs.   Here there are:   1. How to start a

Books, Creativity January 26, 2016

6 books to boost your creativity

Reading about imagination and creativity helps to spark ideas and knowledge in your own head, and can be a wonderful way to boost those creativity levels. From the serious to the slightly silly, we’ve put together a list of 6 books that will help unlock your creative side and motivate you to get that work

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