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Blog

Content, Creativity, How To Content April 18, 2019

How to be creative in your PR pursuits

All writers and journalists understand the importance of being creative, but weaving it into your PR practices can be a difficult challenge. It is not enough to simply possess a creative mind. Many of us are blessed with imagination but if not put to good use, it can become a futile trait. The fact that

Communications, Creativity, Media Tips April 17, 2019

How to write an EGG-cellent quote for your press release

Many journalists and PR professionals forget how effective an attention-grabbing quote can be at sparking an interest in your campaign. With the flood of press releases overwhelming journalists every week, it is crucial for yours to stand out from the crowd. However easy the theory may sound, the practice of writing a good quote can

Media Tips, MediaHQ.com, PR Pro April 5, 2019

Key skills PR professionals should cultivate

PR is a rapidly shifting industry, something we are well used to hearing. New technologies are constantly unfolding creative ways to communicate with audiences and, as a result, the skills needed to thrive in the PR industry are always changing. This has occasionally led to the belief that certain PR skills have become outdated, meaning

Communications, Creativity, How To Content April 2, 2019

How to deal with negative press coverage

With so much emphasis now placed on social media and digital marketing, sometimes things can go askew. Someday you, your organisation or both may find themselves attacked from all sides by negative public attention. Whether it’s an ill-timed tweet or negative feedback from customers, the way you handle a negative story can make all the difference.  Here are our

5 minutes with the media, Communications, Irish Journalists March 27, 2019

5 Minutes with the Media–Conor Shields

Here at MediaHQ, we like to sit down with Irish journalists to gain a behind the scenes look at the industry and get the inside scoop. In our latest 5 Minutes with the Media interview, we speak to London based journalist (and former MediaHQ staff member!) Conor Shields, all about his experiences in the industry,

Media, Media Tips, MediaHQ March 26, 2019

Is your press release dead? Here’s how to give it CPR

You gave it your all. You wrote an ‘impressive’ press release in inverted pyramid style. You included ‘fantastic’ quotes and key information. You couldn’t have done a better job, you think – but the press release was still dead.  It happens. Getting a press release out in the wild isn’t easy, because there’s so much

Communications, Content, Media Tips March 15, 2019

5 PR podcast series all your competitors are listening to

In the world of PR, the most successful are always the most informed. In the hectic world of business, podcasts are an efficient way to keep up to date and stay one step ahead of your competitors while drinking your morning coffee or commuting to work. Here at MediaHQ, we know which podcasts are worth

Communications, Content, How To Content March 5, 2019

What you can learn from headlines that are flat as a pancake

Happy Pancake Tuesday!   From Nutella to sugar and lemon, the team here at MediaHQ have been debating their preferred pancake toppings for weeks. In theme with today’s date, we want to show you examples of headlines that are flat as a pancake and how they can be flipped to ensure you gain that all important media coverage. Below

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