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Media Relations, Media Tips, PR August 15, 2018

Trade Focus: How to pitch to The Vow Magazine

As PR pros, we know how important it is to get our clients as much coverage as possible. However, we should also be aware that it is equally as important that our pitches are reaching the right publications. You wouldn’t send a release about new environmental legislation to a teenage fashion magazine now, would you?

Media Intelligence, Media on the Move, Media Tips August 9, 2018

5 publications open for Irish PR pitches right now

One of the great things about mainstream media is that there is a wide variety of publications, both print and digital, available for people to consume. Entrepreneurs all over the world have found prosperous opportunities in niche markets through the creation of new magazines, newspapers and websites. This is a good thing for you PR

5 minutes with the media, Creativity, Irish Journalists August 8, 2018

5 Minutes with the Media – Martha Brennan

Whether it’s TV, radio, print, digital, we all consume numerous types of media offerings on a daily basis. In our 5 Minutes with the Media series, we chat with the people working behind the scenes on our favourite programmes to gain an insight into what it’s like to work in the media industry. This week, we chat to Martha Brennan,

Media Intelligence, Media Tips, PR August 6, 2018

3 NI event hooks for your press release

Stuck for a good hook? In need of something to help pull your press release together before you send it on its merry way? Then fear not because MediaHQ has got you covered.  As a PR pro, you’re probably well accustomed to having to create a great story using very minimal information. If you’re working

Media Tips, MediaHQ Features, August 3, 2018

7 PR jokes we can all ‘relate’ to

Oh, we’re back again! Working in PR, you need to be able to flex your proverbial funny bone every now and then. Whether it’s coming up with campaigns or designing eye-catching media releases, a little humour goes a long way in the eyes of a journalist. Nowadays, journalists think in the same way PRs do.

Media Tips, MediaHQ, PR July 26, 2018

3 reasons why PR Pros should be newsjacking

Newsjacking! Sounds like a great buzzword doesn’t it? It carries with it that sense of absolute urgency which would attract the likes of the super sales buffs and marketing fanatics. That’s because the phrase, and the whole concept itself, is based upon urgency. Newsjacking refers to the practice of using a breaking news topic to

Media Intelligence, Media on the Move, Media Relations July 18, 2018

PR Pro Perspectives: Nicola Cooke

In the latest instalment of our popular “PR Pro Perspectives”, Nicola Cooke, Media and PR Manager for Bus Éireann spoke to MediaHQ about her switch from reporter to press officer, dealing with national transport emergencies and offers advice to those looking to start out in PR.   Q1: For years you worked as quite a successful journalist. What made you

5 minutes with the media, Communications, Featured Journalist July 11, 2018

5 Minutes with the Media – Fintan Walsh, Limerick Leader

In our 5 Minutes with the Media series, we shine a spotlight on members of the media to gain an insight into their role in the industry, their top pitching tips, as well as the toughest part of their job.  This week we speak to Fintan Walsh, Health Correspondent with the Limerick Leader. 

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