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Blog

Communications, Content, Media November 14, 2018

Case Study: Fingal County Council

Here at MediaHQ, we want to give our customers the tools to make the news.  We regularly see communications team react to and make the news as they send countless press releases through our software platform. In a given week we see up to 500 press releases go through our system. With a busy schedule and

Communications, Creativity, How To Content November 13, 2018

Top tips for effective Media Relations

Carrying out media relations is a huge part of a PR pros job. The news is never a static thing. With updates coming in constantly and journalists trying to keep track of everything to cover under time constraints and deadlines, the best thing you can do is make their lives as easy as can be.

Communications, Content, Creativity November 9, 2018

4 ways to inspire creativity in your PR practices

Creativity is what will make a great PR Pro stand out from a good one. In the Communications industry, everyone is competing for media attention, but not everyone can make themselves heard. If you’re doing exactly the same as everyone else, how do you think you’re going to achieve different results from anyone else? Creativity

Communications, Content, Creativity November 6, 2018

How do you tell a story with your press release?

Here at MediaHQ, we’ve seen 180,000 individual stories being shared through our press release platform since we first came into existence. From government departments to PR agencies and national charities, we have some of Ireland’s biggest organisations on our client book. Every one of these organisations wants to get their voice to the media, but

Communications, Content, How To Content November 5, 2018

Do I really need to budget for online media contacts in 2019?

When thinking about budgets for next year, a media contacts database/PR software platform should be a priority. In the technology era, long gone are the days of manually transcribing contacts from a book to create a list. GDPR compliance also has to be factored into any of your online dealings. The media landscape is one that

Media, Media Relations, MediaHQ November 1, 2018

The 3 tell-tale signs of a press release rookie

Reporters and media professionals know what’s truly newsworthy. After all, it is their job. When they see over 200 press releases a week flooding into their inbox almost immediately they’re going to know what to spend their time on, and what’s going straight for their inbox bin. To avoid the latter, you have to make

Communications, Content, Creativity October 31, 2018

How do you make the news? Marie Keating Foundation Case Study

If one of the most touched and photographed breasts in the world suddenly developed a lump, would anyone notice? Here at MediaHQ, we see over 100 individual stories being sent out every day.  These come from government organisations, PR agencies, charities and in-house PR teams.  Due to the sheer volume, sometimes it’s easy to get lost

Communications, Media, Media Relations October 30, 2018

Bring your PR strategy back from the dead this Halloween

Halloween is just around the corner which means the veil that separates our world from the spirit world is at its thinnest.  But what’s scarier than zombies walking around our neighbourhoods at night preying on the living? A current PR strategy that has been dead for years. Here are four tips to becoming the Victor

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