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Blog

Communications, Marketing, Media September 19, 2018

Why most PR people build media lists the wrong way

If you work in PR you probably have a selection of media lists that you have meticulously built from scratch, and if you’re really good you may edit them from time to time! When you hear an update you add or remove a contact. Maybe you correct bounces when they happened, or maybe like most

Communications, Events, Media September 18, 2018

How are the Ploughing Championships going to dominate the news agenda?

Whether attending or not, it’s evident the Ploughing Championships will dominate the news agenda for the next three days. Running from Tuesday 18th September to Thursday 20th September, Europe’s largest outdoor annual event will host over 1,700 exhibitors and is expected to attract 300,000 visitors over the three days. With an event that large, it’s

Communications, GDPR, Journalism September 14, 2018

3 unexpected consequences of GDPR

With the General Data Protection Regulation firmly in place, the onslaught of consent emails has finally calmed down. While the regulation is great for individuals to take back control of their personal data, there have been some, eh annoyances, since the GDPR kicked in. Here are three unexpected consequences that came after the deadline: Accept

Irish Journalists, Journalism, Media September 10, 2018

MediaHQ Essentials: Creating your perfect press release for the Ploughing Championships

Welcome to this week’s MediaHQ Essentials. This week with the advent of the Ploughing Championships almost upon us we’ll be looking at how to create and send the perfect National Ploughing Championships press release. The National Ploughing Championships will soon be in full swing and dominating the media of the moment in Ireland. This week in our

Communications, Media, PR September 7, 2018

Why does a PR Pro need an editorial calendar?

An editorial calendar is more than just planning for monthly press releases. It should incorporate your blog posts, press releases, social media posts, email newsletters etc. These are normally planned out on a monthly/quarterly basis.  Editorial calendars are never going to be concrete plans, as things will change and news will happen. However, they act as

Media, Media Relations, Media Tips September 5, 2018

MediaHQ Essentials: How to monitor your email bounces to maximise your open rates

Welcome to MediaHQ Essentials, our weekly series on how to make the most of your MediaHQ. This week we are looking at how you can monitor email bounces on MediaHQ to maximise your open rates. When you send a press release with MediaHQ you can access details on its delivery rate on your MediaHQ profile.

5 minutes with the media, Communications, Featured Journalist September 5, 2018

5 Minutes with the Media – Melanie May

Every week here at MediaHQ we chat with a member of the media landscape to get an insight into what’s it’s like to work in the Irish industry, including the challenges media professionals currently face.  This week we chat with freelance journalist, Melanie May.  What is your current role and what does it involve day to

Communications, Irish Journalists, Journalism August 16, 2018

5 ways you’re going to p*ss off a journalist

In a world of fast-moving stories, tight deadlines and a constant desire for brand new information, journalists really have their work cut out for them. Every PR individual or company wants their story to be front and centre of the newspaper, radio or television bulletin, or online website. Building a co-dependent relationship with a journalist

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