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Blog

Communications, Content, How To Content November 16, 2018

PR tips to get you prepared for 2019

Believe it or not, 2019 is almost here. Many of us have already begun planning for the new year, putting together our budgets and plans for the first few months. For PR pros it is essential you stay up to date with how the industry is changing so you know what to expect in the

Communications, Content, Marketing November 6, 2018

PR Pro Perspectives– Eoghan McDermott, Communications Clinic

Every day we see the best and brightest PR people at work on our system sending out stories that help shape Ireland’s news agenda. In our PR Pro Perspectives series, we speak to PR Pros across the country who give us an insight into their roles as well as the developing world of Communications. This

Communications, Content, Creativity October 31, 2018

How do you make the news? Marie Keating Foundation Case Study

If one of the most touched and photographed breasts in the world suddenly developed a lump, would anyone notice? Here at MediaHQ, we see over 100 individual stories being sent out every day.  These come from government organisations, PR agencies, charities and in-house PR teams.  Due to the sheer volume, sometimes it’s easy to get lost

Communications, Content, Creativity October 25, 2018

Top 10 tips for great PR teams – MediaHQ eBook

We know that PR and Communications teams are busy people. Balancing client work, events, managing media relations and your public image is no easy feat. Ireland’s best PR teams use MediaHQ every day to make the news. We want to share what makes their PR and media relations efforts so successful and how they get

Communications, Marketing, Media Relations September 25, 2018

How to use keywords for better PR success?

Search Engine Optimisation (SEO) and PR are no longer two separate entities, they now work together as one. Part of the value of SEO is to identify what your target audience actually enters into the search box. In order for your website to rank high and to gain attention for your online PR campaign material, SEO

Communications, Marketing, Media September 19, 2018

Why most PR people build media lists the wrong way

If you work in PR you probably have a selection of media lists that you have meticulously built from scratch, and if you’re really good you may edit them from time to time! When you hear an update you add or remove a contact. Maybe you correct bounces when they happened, or maybe like most

Communications, Digital Marketing, Marketing September 17, 2018

Get your email pitches opened (and covered!) with these tips

As a PR Pro, writing effective email pitches is a crucial skill to gain that all-important media coverage. The most important thing is to get the email opened so that you can grip the journalist with your story in the body of the email. We have some of our top tips for getting your email

Communications, Content, Marketing September 13, 2018

When and why should your businesses send out press releases?

Often people have the perception that Public Relations should only be carried out by large organisations or those with big budgets. In reality, PR should be carried out by everyone.  The thoughts of sending out a press release and contacting the media can be extremely daunting for anyone, never mind those just starting out. It’s why

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