Must-Listen Podcast Episode: On the Media: Climate Change, News Corp, and the Australian Fires

27.02.20

What is the podcast? On the Media is a biweekly podcast which tackles issues within the media with transparency and fairness. With over 1 million weekly radio and podcast listeners, On the Media navigates topics such as cancel culture, the influence of the media on climate action and the internet’s role in democracy. This episode […]

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The “PRs” of PR: How to Manage a Social Media Crisis

26.02.20

  Here at MediaHQ, we know first hand how powerful social media platforms have become, particularly for businesses around the world. This holds especially true in an industry like public relations, where it is used as the umbilical cord connecting an organisation to its ever-hungry public.  Social media has helped businesses not only promote themselves […]

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PR Tactic: Exclusive Video Release on Social Media

26.02.20

What is it? It’s when you decide to go directly to the audience by recording your own interview and/or message to camera and releasing it yourself.    Why should you use it? There are a number of reasons that you should use it: If you have a large ‘earned media’ on your social channels you […]

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Must-Listen Podcast Episode: Rachel Pendered, Managing Director of Media Zoo, on The PRmoment podcast

25.02.20

  What is the podcast? The PRmoment podcast brings expert insight from professionals in the PR industry to its listeners every week. Ben Smith is the founder of PRmoment and host of the podcast.   This episode of the PRmoment podcast features an interview with Rachel Pendered, the Managing Director of Media Zoo, an independent […]

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Media In Focus: Angling Times

25.02.20

What is it in a sentence? Angling Times is the number one weekly magazine for all anglers, featuring exclusive carp, match, tackle and news pages.   How will this benefit me as a PR PRO? As a PR professional, it is essential to engage in a variety of publications in a bid to reach a […]

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Journalist You Need To Know: Isabelle Fraser

24.02.20

What’s her beat? Isabelle Fraser is Property Editor for The Daily Telegraph. Fraser has been with the publication since 2014 where she began as a trainee journalist. Isabelle has been Property Editor with the publication since 2018. She covers topics ranging from the best commuter towns outside London to a look inside the houses of […]

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Must-Listen Podcast Episode: Marketing School: Is hiring a PR firm worth it?

21.02.20

What is the podcast? Marketing School offers a daily podcast that gives you 10 minutes of actionable marketing advice every single day. In this episode, Neil Patel and Eric Siu discuss whether or not hiring a PR firm is worth it. They speak about retainers, their own experience and when should PR play a part […]

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PR Tactic: The Podcast

20.02.20

What is it? A voice broadcast, originally devised for the ipod in 2001. It can be executed a number of different ways:    Interview format  Two people in discussion – an interviewer and an interviewee. This is very popular because it is the most recognised form of audio conversation.   Pros: It is cheap, it […]

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Media in Focus: Drapers

19.02.20

What is it in a sentence? Drapers is a trade magazine which covers the fashion retail sector by covering issues such as digital transformation, technological advance and the management of supply chains as well as hosting a series of conferences, events and awards nights throughout the year.   How will this benefit me as a […]

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