Attending fancy corporate events, going on press junkets and getting a load of freebies along the way–that’s the life of a PR professional in a nutshell, right? Well, not really. While we’re not ones to shy away from a good old-fashioned function, there is quite a bit more to the daily life of a PR pro than extravaganza. Sometimes reading this-n-that can be a lot more rewarding than chasing corporate events.
With that in mind, here are snippets of quotes that we put together in ‘The Mid-Week PR Read’ from our PR must-reads for the month of September.
Quotes of the Month
“Marie Claire wasn’t all fluff. It filled a crucial gap in women’s lives.”
Gaby Hindsliff in the Guardian on the demise of Marie Claire.
“Any little girl can sit in her bedroom and talk about cosmetics and get paid a fortune just to talk about any nonsense and know how to buy in audiences on social media.”
Lynn Franks in PR Week on Influencer Marketing.
“We provide our members [that is, tenants] with flexible access to beautiful spaces, a culture of inclusivity and the energy of an inspired community, all connected by our extensive technology infrastructure,” its registration statement says. “We believe our company has the power to elevate how people work, live and grow.”
Some warm air in the IPO documents of WeWork which experienced some difficulties this week.
“Jeremy Corbyn has not been interviewed on this programme for nearly three years. Boris Johnson hasn’t done a single interview with us since he became Prime Minister.”
Legendary broadcaster John Humphrey takes aim at the lack of political scrutiny in his last broadcast after 32 years on the Today Show on BBC Radio 4. Check the resource notes here to see the full article.
“Cherry Orchard site has been temporarily closed following a pest control issue. We are conducting a full investigation into the incident, which falls well below our high operating standards. The health and safety of our customers is our first priority and we are taking this issue extremely seriously.”
A statement from AppleGreen after a rat was discovered at a food counter in their Cherry Orchard outlet. Crisis management in full swing.
“Laura Kuenssberg is doing her job without fear or favour, which is a vital part of democracy. I don’t think ‘Labour Activist cares about NHS’ is a huge scoop though…”
Labour Activist Omar Salem comes to the rescue of Laura Kuenssberg after Twitter tried to digest her whole for pointing out his political affiliation after he confronted Prime Minister Borris Johnson on a visit to the NHS hospital.
If you’re wondering what other stellar must-read PR essentials we have for you don’t worry, we’ve got you’ve covered. Just sign up to our weekly newsletter here.