Media In Focus: The Entrepreneurs


What is it in a sentence?

The Entrepreneurs is a brand new annual published by The Monocle which offer fresh new ideas and tips on funding, starting up, growing and of course, establishing a niche.

How will this benefit me as a PR PRO?

This annual is jam-packed with articles like “How do I… Pitch?”, pieces about the importance of the name of your product and, most importantly, advice on the types of PR and business people that you should take advice from. 

This publication is especially helpful to those starting out in the PR world because it answers the questions you didn’t even know you had about the location of your business, office design and how to get funding. 

Who’s behind it?

The Monocle, who also run a radio show called The Entrepreneurs with more than 400 shows under its belt, are the creators of the annual. Their radio show sees the most inspiring people and companies in the business world talk about their ideas “whether they are starting from scratch, reinvigorating the family firm or developing new technology.”

What type of stories will I read there?

“20 Ideas to Steal”

“This is what success looks like”

“20 Books in 20 Words”

“Get a Move On”