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Blog

Branding, Communications, GDPR October 19, 2018

Planning your 2019 PR Budget – here’s 3 trends to consider

At MediaHQ – we work with In-House PR teams in some of Ireland’s busiest Press Offices – organisations like the House of the Oireachtas, Paddy Power, Dublin Airport, and the Cancer Society to name just a few. So what do you need to put in your 2019 budget? Here are three ideas: Story transformation Story transformation

Communications, Media Relations, MediaHQ.com October 16, 2018

Is your PR appealing to the millennial market?

Millennials (those born between the early 1980s to the late 1990s) are now globally the single largest generation in the workplace which means as a generation we also have huge spending influence. This generation like the generation before us have different wants and needs, different expectations, and different ways of communicating. We’re the first generation

Communications, Creativity, Digital Marketing October 10, 2018

Top tips for writing that killer subject line

Your subject line is the first impression you have on your recipient and it determines whether your email is opened, read or even clicked. That journalist/media professional you’re sending your press release to receives over 200 emails a day into their inbox, so it’s crucial that your subject line is eye-catching. Here are some tricks

Communications, PR, PR Pro October 10, 2018

PR Pro Perspective – Aidan Haughey, IT Sligo

In the latest edition of our popular “PR Pro Perspectives,” we sit down with Aidan Haughey, Communications Manager at IT Sligo, where he talks to us about his experience working in Communications not only in his new role but throughout his career as well. Q1: After starting off as a journalist and radio producer in

Communications, Instagram, LinkedIn October 8, 2018

5 essential social media rules for successful PR

It’s no secret that technology has completely changed the way people do business today, especially in the world of PR. Over the past decade, we’ve seen a major shift from sending out memos and letters, to sending out emails, tweets and posts to your newsfeed. But along with this new age, effective way of doing

Communications, Irish Blogs, Media Intelligence October 4, 2018

5 ways to plan your PR strategies

A PR strategy will help you organise your PR activities and make strategic decisions about the best ways to communicate. It can also help you to use the stories in your business to draw in your target audience as well as increase your profile and build brand awareness. Here are our five tips to help

Communications, Digital Marketing, Marketing September 17, 2018

Get your email pitches opened (and covered!) with these tips

As a PR Pro, writing effective email pitches is a crucial skill to gain that all-important media coverage. The most important thing is to get the email opened so that you can grip the journalist with your story in the body of the email. We have some of our top tips for getting your email

Communications, GDPR, Journalism September 14, 2018

3 unexpected consequences of GDPR

With the General Data Protection Regulation firmly in place, the onslaught of consent emails has finally calmed down. While the regulation is great for individuals to take back control of their personal data, there have been some, eh annoyances, since the GDPR kicked in. Here are three unexpected consequences that came after the deadline: Accept

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