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Blog

Communications, Content, Creativity October 31, 2018

How do you make the news? Marie Keating Foundation Case Study

If one of the most touched and photographed breasts in the world suddenly developed a lump, would anyone notice? Here at MediaHQ, we see over 100 individual stories being sent out every day.  These come from government organisations, PR agencies, charities and in-house PR teams.  Due to the sheer volume, sometimes it’s easy to get lost

Communications, Media, Media Relations October 30, 2018

Bring your PR strategy back from the dead this Halloween

Halloween is just around the corner which means the veil that separates our world from the spirit world is at its thinnest.  But what’s scarier than zombies walking around our neighbourhoods at night preying on the living? A current PR strategy that has been dead for years. Here are four tips to becoming the Victor

Communications, PR, PR Pro October 10, 2018

PR Pro Perspective – Aidan Haughey, IT Sligo

In the latest edition of our popular “PR Pro Perspectives,” we sit down with Aidan Haughey, Communications Manager at IT Sligo, where he talks to us about his experience working in Communications not only in his new role but throughout his career as well. Q1: After starting off as a journalist and radio producer in

Communications, Creativity, Media October 9, 2018

PR and emotional branding: A Love Story

What brands automatically make you feel good? Whether you associate it with a happy memory, a person or just a really good product, we all have our favourite brands that we have emotional attachments to. Think of the warmth of a golden retriever curled up by a fireplace, or the fun in throwing a ball

Media, Media Intelligence, Media Relations October 5, 2018

3 things to consider before sending your press release

You have just written another wonderful press release and you want to get it out into the world and fast. However, now is the time to think for a minute. Before you hit send here are three things you should consider. Time This is arguably the most important thing to think about when sending out

Communications, Content, Creativity October 3, 2018

Protected: How do you make the news? Revenue Case Study

There is no excerpt because this is a protected post.

Communications, Irish Journalists, Media Changes September 26, 2018

PR Pro Perspectives- Graeme McQueen, Dublin Chamber

In the latest edition of our popular “PR Pro Perspectives,” we sit down with Graeme McQueen, Public Affairs Manager at Dublin Chamber where he talks to us about his experience working in Communications in Ireland’s largest chamber of commerce. Q1: So you started out working in journalism, and worked in that field for over 8

Communications, Digital Marketing, eBook September 21, 2018

How to: Write Press Release Headlines – eBook

Press releases are still one of the main ways the media generate news, but when a journalist is receiving over 200 press releases a day it can be hard to get yours to stand out.  We know that sending a press release can be a daunting task. While the copy is critically important in getting

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