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Blog

Broadcasting, Communications, Content February 20, 2019

PR Pro Perspectives – Aoife O’Driscoll, Powerscourt Estate

PR Pro Perspectives is an ongoing interview series where we talk to the many talented Public Relations Professionals working across the Irish landscape. In our latest instalment, we speak to Aoife O’Driscoll, Head of Marketing and Communications at Powerscourt Estate, Co.Wicklow. What is your current job role and what does it involve?  I am the

Media Relations, MediaHQ, PR February 19, 2019

7 bad habits all PR pros need to drop in 2019

Whether it’s biting your fingernails, spending too much time on social media, overspending, talking with your mouth full, procrastinating or stereotyping, let’s face it: we all have a bad habit or two we could all drop in our everyday lives. The world of public relations is no different – there are bad habits lurking around

Lists, Media Changes, Media Tips February 5, 2019

Want to make the news? Here’s how to create the perfect media list

Just as a tree falls in the bush with no one to hear it make a thud, content can only be great if there’s an audience to enjoy it and share it. So, before you write that perfect pitch or press release and start your outreach, you must be sure to have a rock-solid media list. But

Communications, PR, PR Pro January 28, 2019

What you’re pitching isn’t as important as who you’re pitching to

With almost 200,000 stories successfully shared through our PR platform here at MediaHQ, we know that a pitch to media professionals should be succinct, engaging and grab their attention. While we’re all about perfecting press releases for your PR endeavours, a pitch means nothing if you’re not reaching the right people at the right time.

Communications, Content, Nollaig na mBan January 7, 2019

3 women blazing a trail in PR

We’ve profiled three Irish women who are blazing a trail in the world of PR. In each case, they have identified and adapted to the ever-changing world of media and, with no shortage of hard work and innovation, they have founded agencies that today are among the best in their field. Lynn Hunter–MD of Hunter

Communications, Content, eBook January 4, 2019

Twenty female journalists to follow this Nollaig na mBan

There are many female journalists doing incredible work in the media industry and we here at MediaHQ want to tip our hat to them. Nollaig na mBan – or ‘Women’s Christmas’ to any readers from abroad takes place on January 6 and was traditionally celebrated to allow women to take a break after the busy

Christmas, Communications, Content December 7, 2018

How to be pitch perfect this Christmas

Unless you’re the Grinch, everyone loves Christmas carols and Christmas music, but no one likes to hear someone singing off-pitch. This is also true for media relations. Pitching well is so important. If you know exactly how to pitch to the media not only do you get your story covered and covered well, but you

Communications, Content, Creativity December 6, 2018

5 PR tools for your nice list

Day three of our 12 days of Christmas content brings you five PR tools that you really need to know about. From the basics of creating a press release to social media monitoring of your PR campaigns, we have some of the top PR tools that every Comms professionals should be including in their nice

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