5 News hooks from our news diary

11.07.19

Here at MediaHQ, we know just how difficult it can be to consistently come up with creative and topical story hooks for your press releases, especially when PR coverage is more competitive than ever. With that in mind, we have a useful and inspiring News Diary feature to help get those creative juices flowing. The […]

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5 mistakes you’re making that will kiss your media coverage goodbye

05.07.19

When writing a press release, we are all aware of the main rules to which we must adhere to gain coverage, however it’s often difficult to spot a PR no-no especially when you’re new to the media scene. That is why here at MediaHQ, we have outlined five main mistakes people often make which we […]

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How to cut the waste from your press release

03.07.19

People are becoming both more ecological and economical. We are becoming more aware of our impact on the world around us and as a result we make economies in our everyday lives. This motivation is encapsulated by events such as International Plastic Bag Free Day on July 3. Here at MediaHQ, we believe that we […]

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How to make your press release dance to the media’s drum

01.07.19

Here at MediaHQ we see hundreds of press releases pass through our system each week. Some get picked up by the media in seconds and others unfortunately get forgotten about in inboxes. So what is it that makes journalists choose one press release over another? Keeping journalists happy and interested in your story is a […]

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5 tips to get your email pitch picked up

26.06.19

Sometimes, it can be hard to know how exactly to grab the attention of a busy journalist when you’re pitching to them via email. With the rush of the 24-hour news cycle, many journalists simply don’t have the time to read through long story pitches or take the time to invest themselves in stories that don’t immediately grab their attention.

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Case Study: Irish Motor Neurone Disease Association

21.06.19

Here at MediaHQ, we see hundreds of press releases being sent from our system on a weekly basis. PR agencies, government organisations, charities and in-house PR teams from some of the biggest organisations in Ireland use our system to get their message to the media and make the news. Each year, the month of June […]

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Press Releases Distribution | How To Be Zen

20.06.19

Press Releases Distribution | How To Be Zen Here at MediaHQ, we see hundreds of press releases distributed through our system every week. The world of modern PR can be taxing and strenuous on even the most patient of professionals. Carrying out an effective PR strategy can be a tricky feat and this profession is […]

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5 obstacles to overcome to make the news

14.06.19

Though having passion and self-motivation to cover a certain issue is a crucial aspect of your PR campaign, it is often not enough to grab the media’s attention. Alongside determination and having a worthy news-hook, there are certain guidelines we have outlined below that will only increase your chances of making the news. The media […]

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Press Release: A History

14.06.19

We all know how effective a press release can be. Today, distributing them is a pretty seamless task and once ready to go can be instantaneous. Be it it’s tradition or deep roots, press releases continue to be used by more than just PR departments but anyone wanting to get their story out into the […]

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