MediaHQ

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5 traits of a solid PR pro

By Mary Mtabali

Want More PR Tactics? Get our expert insider guide that has 20 in one eBook here. Being a solid PR pro is no easy feat. Those that are truly talented have cultivated specific traits that set them apart from the ‘average Joe.’ It then goes without saying that to be successful in the world of […]

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press release

How to write a press release for your next event

By MediaHQ Team

The main purpose of an event press release is to generate buzz and excitement  and for it to be well attended by your target audience. However, it can be tricky to make your press release shine and grab the attention of journalists in an age of information overload and the fast paced nature of social […]

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PR Spring Clean

3 tips to give your PR tactics a spring clean

By MediaHQ Team

The winter clouds have parted, the sun has started reappearing again, daffodils are in full bloom and the breeze is crisp. This can only mean one thing, spring has officially sprung. This brighter change in season can be really motivating, making it the perfect time of year to get organising and decluttering especially when it […]

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press release

Does your Press Release Pass the 5 Second Skim Test?

By MediaHQ Team

In the ever evolving era of social media we all know the importance and power of using the internet to communicate an idea. Whether you’re a butcher, a baker or a candlestick maker the vast majority of us hold the potential to turn thought into enterprise within just a few clicks. The downfall however, is […]

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Negative press

How to deal with negative press coverage

By Anna Henderson

With so much emphasis now placed on social media and digital marketing, sometimes things can go askew. Someday you, your organisation or both may find themselves attacked from all sides by negative public attention. Whether it’s an ill-timed tweet or negative feedback from customers, the way you handle a negative story can make all the difference.  Here are our […]

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targeted media lists

How to build targeted media lists

By Anna Henderson

Are you sending out your press releases to the same list of hundreds of contacts that you’ve kept for years? Are you getting a huge bounce rate every time you send out a press release? Chances are the majority of those contacts are no longer working in the same job, are completely irrelevant to your […]

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