International Women’s Day–Female game changers

07.03.19

Happy International Women’s Day!  International Women’s Day is a global day celebrating the social, economic, cultural and political achievements of women. The day also marks a call to action for accelerating gender parity, with 2019’s theme being #BalanceForBetter. In honour of  International Women’s Day, we wanted to acknowledge women who are moving mountains in their […]

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Public relations tools

3 tactics for a killer digital PR plan

28.02.19

We’ve just discussed the importance of traditional media relations, but that doesn’t mean digital PR should be ignored. The best PR pros are the people who seamlessly integrate both traditional methods and digital PR to gain the most exposure for a client. When carried out correctly, digital PR is a great way of boosting brand […]

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In-house PR

Top 5 tools to make life easier for in-house PR teams

26.02.19

In-house PR teams are often juggling a number of different campaign tasks and events all at once. If half the team are offsite or working remotely, often it can be difficult to collaborate. There are many online resources available in order to help with workflow and management so that everyone is on the same page. […]

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PR back to basics: Do media relations still matter?

26.02.19

We’ve all seen the “Are press releases dead?” articles floating around online but it’s safe to say the era of the press release is still firmly alive. Unless it’s a breaking news story or incident that has been reported on social media, traditional media is still the preferred channel for reaching the public. Anyone can […]

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PR tools

7 ways to measure the impact of PR

22.02.19

When a company is investing considerable time and money into PR campaigning it is important to know their methods are working, that they’re getting a clear ROI. Contemplation takes priority for businesses before investing in public relations. Consider questions like; what impact will this have on my business? How will I track its success rates? Is […]

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things to consider press release

7 bad habits all PR pros need to drop in 2019

19.02.19

Whether it’s biting your fingernails, spending too much time on social media, overspending, talking with your mouth full, procrastinating or stereotyping, let’s face it: we all have a bad habit or two we could all drop in our everyday lives. The world of public relations is no different – there are bad habits lurking around […]

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Press Release

How to write a press release – MediaHQ eBook

19.02.19

When carrying out Media Relations, press releases are still one of the main ways the media generate news. As a Communications/PR Pro your objective is to get your message to appear in the media unchanged. For this to happen, your press release must read the same way as a news story. It might seem obvious, but […]

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3 charities with in-house PR teams we’re loving

13.02.19

With Valentine’s fast approaching, we want to share the love. There are thousands of charities across the nation, all doing incredible work to better the lives of others in their own individual way. Due to the nature of our software, the team here at MediaHQ are lucky enough to witness the brilliant charities in action […]

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3 steps to improve brand awareness

12.02.19

ChapStick, Hoover, JetSki, Speedo, Aspirin, Kleenex. These are all examples of brands that own the market. Due to the popularity of these proprietary labels, they have become the generic name used synonymously with a general class product. These companies have invested time and effort into their branding strategies making them top of the market. Not […]

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