Yesterday was Bloomsday, the annual celebration that commemorates the life and work of James Joyce. It takes place on June 16 each year, the day his novel Ulysses takes place in 1904, it also marks the anniversary of Joyce’s first date with Nora Barnacle. In celebration of Bloomsday, we’ve taken a look at James Joyce’s relationship […]
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Though having passion and self-motivation to cover a certain issue is a crucial aspect of your PR campaign, it is often not enough to grab the media’s attention. Alongside determination and having a worthy news-hook, there are certain guidelines we have outlined below that will only increase your chances of making the news. The media […]
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We all know how effective a press release can be. Today, distributing them is a pretty seamless task and once ready to go can be instantaneous. Be it it’s tradition or deep roots, press releases continue to be used by more than just PR departments but anyone wanting to get their story out into the […]
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In the inimitable words of Stevie Nicks, “Can I sail through the changing ocean tides?” Now, while we can’t say for sure that Nicks was talking about PR tactics specifically, we can say with confidence that you should definitely put Rumours on blast when figuring out how to best combat false reports. When it comes […]
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This is one of the questions I’m asked most often by the PR people who use MediaHQ. By their very nature journalists are a cynical bunch. And getting them to commit even tacit interest in your story can be a challenge. They are also bombarded from dawn to dusk with information, so finding a way […]
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Last week MediaHQ attended the Verve Search outREACH conference in London. The third instalment of the conference it was an opportunity to meet and learn from the best in the PR industry about how they conduct their outreach. The day included sessions focusing on mindset, creativity, strategy, plus actionable tips and advice. Here are some […]
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