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Communications, Content, Marketing August 16, 2018

Embrace analytics to improve your communications strategy

We often find ourselves creating great PR campaigns, content strategies or digital marketing plans. We do all that work and utilise all the resources available to us. And then we stop.  We are failing to measure success or check what worked and what didn’t. Analytics are so much more than just how many people are viewing

Communications, Content, Digital Marketing August 7, 2018

Print vs Digital: What are the benefits?

Print vs Digital. A classic rivalry like any other. Whether you are looking for a spread in a magazine or getting your story to a digital publication, what is the difference when pitching to traditional print media and digital media? PR pros can easily make the mistake when pitching to both print and digital media,

Communications, Content, How To Content August 2, 2018

3 tactics to increase your email open rates

While most of us might spend a few hours trying to write the copy for our press releases or email marketing campaigns, do we really take the time to concentrate on the email subject line? This could be the point where a lot of people are falling flat as your subject line is the only

Branding, Communications, Content July 31, 2018

How being unorganised is killing your digital marketing efforts

Whether you are a dedicated digital marketing professional or digital marketing is just a smaller part of your role, being organised is the key to keeping your workflow smooth and effective. Without an organised system, you are more than likely just throwing your resources into the wind and hoping for the best. An organised digital

Communications, Content, Media Changes July 27, 2018

Media on the Move – July Updates

The media industry is an ever-changing landscape, and trying to keep up with all the moves and shakeups can prove almost impossible. Luckily enough, we’re here to do the grunt work for you! Our dedicated research team make up to 200 updates to our system every month for our live news feed. We’ve pulled together some

Communications, Content, MediaHQ July 26, 2018

MediaHQ Hall of Fame – 3 stories that did really well this month

Since our beginnings, here at MediaHQ we have seen and shared over 180,000 individual through our system. Due to the sheer volume we have seen some amazing stories and some not so great. However, this month we decided to take a look at some of the stories that did particularly well in July. Take a

Communications, Content, PR July 25, 2018

Debunking the biggest misconceptions about PR

Ever wondered what a job in public relations is really like? From what we see portrayed in film and television, the job of a PR pro is a fast paced, high flying lavish career all about spinning. But this glamorised version of what we see in movies or television programmes is often far from the

Brand Storytelling, Communications, Content July 24, 2018

5 PR blogs everyone except you is reading

Need a brush up on your PR skills or looking for new tips? PR blogs are essential for that quick refresher we all need now and then. As the PR industry is constantly evolving, it can be hard to keep up with what is going on in the world of PR. Here at MediaHQ, we

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