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Blog

Media Relations, Media Tips, PR August 15, 2018

Trade Focus: How to pitch to The Vow Magazine

As PR pros, we know how important it is to get our clients as much coverage as possible. However, we should also be aware that it is equally as important that our pitches are reaching the right publications. You wouldn’t send a release about new environmental legislation to a teenage fashion magazine now, would you?

Journalism, Media, Media Changes August 13, 2018

Monday’s MediaIQ: Updating your lists

Welcome to the latest Monday MediaIQ, our series on how to make the most of your MediaHQ. This week we’ll be looking at how to keep your lists up to date and ready to use.  MediaHQ gives you the perfect platform to build some amazing media lists. Whether you build your list from scratch or with

Communications, How To Content, Media Relations August 9, 2018

Tips for working smarter with your PR software

In the technological age we’re living in there is, more often than not, a software solution for any task we are undertaking and PR activities are no different. There are PR software platforms to help you with every aspect of your campaign but if you’re not working smartly with them than they can be more

5 minutes with the media, Creativity, Irish Journalists August 8, 2018

5 Minutes with the Media – Martha Brennan

Whether it’s TV, radio, print, digital, we all consume numerous types of media offerings on a daily basis. In our 5 Minutes with the Media series, we chat with the people working behind the scenes on our favourite programmes to gain an insight into what it’s like to work in the media industry. This week, we chat to Martha Brennan,

Changes, Media Relations, MediaHQ August 6, 2018

Monday’s MediaIQ: How to draft a press release directly from the News Diary

Welcome to the start of a new weekly series here at MediaHQ: MediaIQ (get it?). Each week we’ll be bringing you a new helpful tutorial fresh from the MediaHQ research team to help you become a pro on our platform. This week we’re having a quick look at drafting press releases directly from our News

Media Intelligence, Media Relations, MediaHQ July 19, 2018

How much time are your media lists draining?

Building media lists is one of those unavoidable and tedious tasks which comes with a career in PR. Like a sink full of dishes or a stack of laundry it just has to be done. In this hyper-competitive environment creating multiple media lists is the best way to ensure that your releases are targeted and

Media Intelligence, Media on the Move, Media Relations July 18, 2018

PR Pro Perspectives: Nicola Cooke

In the latest instalment of our popular “PR Pro Perspectives”, Nicola Cooke, Media and PR Manager for Bus Éireann spoke to MediaHQ about her switch from reporter to press officer, dealing with national transport emergencies and offers advice to those looking to start out in PR.   Q1: For years you worked as quite a successful journalist. What made you

Media Intelligence, Media Relations, MediaHQ July 6, 2018

5 easy ways to get blacklisted by a journalist

“If you believe in journalism, you don’t insult journalists,” Sydney Schanberg. For public relations professionals, journalists are often the link between them and a satisfied client. Companies, through their PR professionals, place their well-crafted press releases, comments, articles, top tips and so forth in the hands of journalists. However, the decision to publish or not publish

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