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Blog

Media, Media Relations, MediaHQ Essentials June 14, 2019

5 obstacles to overcome to make the news

Though having passion and self-motivation to cover a certain issue is a crucial aspect of your PR campaign, it is often not enough to grab the media’s attention. Alongside determination and having a worthy news-hook, there are certain guidelines we have outlined below that will only increase your chances of making the news. The media

Communications, Media, Media Relations May 31, 2019

Keep your public relations on a roll

In the world of PR, dedicating time to build your public relations is one of the first key steps one must take towards success, but this can prove overwhelming and difficult at times. Where do you start? A variety of different aspects can come into play when looking to impress journalists with your credibility, trustworthiness

Media Intelligence, Media Relations, MediaHQ.com May 14, 2019

What do all media relations masters have in common?

Not all media relations masters are created equal. Many people claim to be great at media relations, but not everyone truly is. Although many would-be media relations careerists enter the sector each year, not everyone manages to successfully navigate the muddy waters and make the most of the possibilities that the field presents. In truth,

Digital Marketing, Marketing, Media May 9, 2019

Top 3 PR disasters from the 2010s and what we can learn from them

With this decade nearly over, it can often be mind-boggling to think of how much has happened over the last 10 years. The media landscape has changed dramatically in the 2010’s, and yet many prominent people have still fallen victim to classic PR mistakes. Here at MediaHQ, we have compiled three lessons which can be learnt

Brand Storytelling, Communications, Media Relations May 8, 2019

Case Study : The Irish Red Cross

Here at MediaHQ, we see hundreds of press releases being sent from our system on a weekly basis. Government organisations, PR agencies, charities and in-house PR teams from top organisations in Ireland use our system to get their message to the media and make the news. With World Red Cross Day taking place on the

Events, Journalism, Media Relations May 3, 2019

World Press Freedom Day – a history

World Press Freedom Day takes place on May 3 and aims to promote freedom of press while commemorating those journalists who have lost their lives due to violent attacks through their involvement with the media. Created by the UN, its objective is to raise awareness of the fundamental human rights to free self-expression and access

Content, Creativity, How To Content April 19, 2019

How to be creative in your PR pursuits

All writers and journalists understand the importance of being creative, but weaving it into your PR practices can be a difficult challenge. It is not enough to simply possess a creative mind. Many of us are blessed with imagination but if not put to good use, it can become a futile trait. The fact that

Communications, Irish Journalists, Journalism April 10, 2019

How to pitch to magazines: 5 top tips

There are times in life when you are hit by a blast of inspiration, a brilliant idea which deserves to be brought to fruition. The challenge of realising that dream is different in many fields, a picture needs to be painted, an invention needs to be built etc. In the world of journalism, the main

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