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Blog

Branding, Instagram, Irish Blogs February 12, 2019

3 steps to improve brand awareness

ChapStick, Hoover, JetSki, Speedo, Aspirin, Kleenex. These are all examples of brands that own the market. Due to the popularity of these proprietary labels, they have become the generic name used synonymously with a general class product. These companies have invested time and effort into their branding strategies making them top of the market. Not

Communications, Content, Creativity February 6, 2019

Top 5 journalists to follow for the latest Brexit updates

Brexit has dominated the news headlines for the last two years and as the March 29 deadline looms, uncertainties surrounding the deal and outcomes only intensify. It’s been a long process with many twists and turns and there’s still not a whole lot of clarity about what’s going to happen once the withdrawal from the EU

Communications, Irish Blogs, Media Intelligence October 4, 2018

5 ways to plan your PR strategies

A PR strategy will help you organise your PR activities and make strategic decisions about the best ways to communicate. It can also help you to use the stories in your business to draw in your target audience as well as increase your profile and build brand awareness. Here are our five tips to help

Content, Irish Blogs, Media Tips June 11, 2018

5 simple steps for pitching to a freelance copywriter

For every business leader or organisation devoted to massive public relations or online brand promotion, a frightening realisation usually occurs now and again; ‘Jaysus … content development entails a great deal of writing!’ At that moment, whether the business leader is a farmer, engineer or a charity organisation, this rude awakening results in one major

5 minutes with the media, Brand Storytelling, Communications May 2, 2018

5 Minutes with the Media – Rosemary Mac Cabe

In this week’s 5 Minutes with the Media, we’re joined by Rosemary Mac Cabe. Rosemary is journalist, blogger and TV panellist. She runs her own blog, podcast and YouTube channel and has contributed to many national publications such as Tatler, The Irish Times and Image Magazine. How would you describe your blog and blogging style?   When people

5 minutes with the media, Irish Blogs April 4, 2018

5 Minutes with the Media – Niamh Webb O’Rourke, ‘Love Life’ Blog

We’re joined by Niamh Webb O’Rourke on this week’s 5 Minutes with the Media. Niamh runs the Love Life blog and has over 41k followers on Instagram. She’s done a MissyEmpire shoot in Manchester, gone to London to be one of the faces of the L’Oreal Colorista and was also the Irish blogger selected to go

Communications, Content, Instagram March 26, 2018

The “PRs” of PR: How to manage a social media crisis

Here at MediaHQ, we know first hand how powerful social media platforms have become, particularly for businesses around the world. This holds especially true in an industry like public relations, where it is used as the umbilical cord connecting an organisation to its ever-hungry public.  Social media has helped businesses not only promote themselves but

Creativity, Grammar Happy, Irish Blogs February 7, 2018

Grammar Happy: 5 mistakes to avoid in press releases

Grammar mistakes–the arch-enemy of PR professionals. Here at MediaHQ, we don’t even like to post a picture to Instagram or a status to Facebook, without checking it over a million times before sending it off into the depths of social media for the world to see. Unfortunately, in the world of PR, there is no

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