Battle of the marketing methods: Traditional v Digital
Has traditional marketing had its day? When thinking traditional marketing, endless flyers, billboards, newsletters, newspaper ads, emails and TV commercials all spring to mind.
Naomi set up the blog ‘Science Wows’ in 2011 and it has grown from strength to strength ever since.
No stranger to the laboratory herself Naomi has a PhD in molecular biology from NUI Galway.
Naomi believed in science communication and her blog encompasses this as it is primarily used for education purposes.
The blog is fun, interesting and engaging. It promotes a hands on rather than learning method of science education.
Naomi’s blog incorporates a wide variety of science information ranging from science writing to practical skills.
She has achieved a great energy within her blog by keeping all her posts upbeat and brief, a skill which can be applied to any blog, no matter what the genre.
‘Science Wows’ won best Special Interest Blog Award at the 2015 IPB Awards.
Here MediaHQ.com, we think there’s a lot to be learned from Naomi’s blogging skills.
Would you like to learn more about blogging and how you can blog your way to PR success? Check out our upcoming course here.
In an era that is saturated with people crying for attention, it can be difficult to get in front of the right audience–particularly on a budget. But learning to power up your PR will do wonders for getting your message out there. PR works hand in hand with marketing and advertising. However, thanks to the internet and